| EPSRC Reference: |
GR/K53321/01 |
| Title: |
INTELLIGENT LABELLING EXPLORER: GENERATING PERSUASIVE DESCRIPTIONS IN ELECTRONIC CATALOGUES |
| Principal Investigator: |
Oberlander, Professor J |
| Other Investigators: |
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| Project Partners: |
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| Department: |
Human Communication Research Centre |
| Organisation: |
University of Edinburgh |
| Scheme: |
Standard Research (Pre-FEC) |
| Starts: |
01 October 1995 |
Ends: |
30 September 1998 |
Value (£): |
293,383
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| EPSRC Research Topic Classifications: |
| Human Communication in ICT |
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Summary on Grant Application Form |
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We aim to address the inter-locking 'labelling' problems which arise for a system describing a collection of objects to a user who is nevertheless free to browse amongst them according to his/her own interests. Because of the unpredicatability of a reader's actions, such a system must be opportunistic to further its own goals (for instance, to persuade the reader to buy, or to make an educational point). Such opportunism is not possible to a system that relies on fixed labels dynamically. We will extend existing NLG techniques to address the problems of generating object labels in a dynamic environment of the kind sketched above. The main objectives involve system building, theoretical progress, and data collection. Collaboration will be pursued with end users and technology providers. The anticipated exploitation path for this research is through the development of increasingly user-friendly, but nevertheless effective, electronic catalogues, but initial field trials of the approach are planned for a museum domain.
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Key Findings |
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This information can now be found on Gateway to Research (GtR) http://gtr.rcuk.ac.uk
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Potential use in non-academic contexts |
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This information can now be found on Gateway to Research (GtR) http://gtr.rcuk.ac.uk
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Impacts |
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| Description |
This information can now be found on Gateway to Research (GtR) http://gtr.rcuk.ac.uk |
| Summary |
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| Date Materialised |
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Sectors submitted by the Researcher |
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This information can now be found on Gateway to Research (GtR) http://gtr.rcuk.ac.uk
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| Project URL: |
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| Further Information: |
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| Organisation Website: |
http://www.ed.ac.uk |