EPSRC Reference: |
GR/M43302/01 |
Title: |
COGNITIVE STRATEGIES AND DESIGN HEURISTICS FOR DEALING WITH INFORMATION OVERLOAD ON THE WEB |
Principal Investigator: |
Payne, Professor SJ |
Other Investigators: |
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Researcher Co-Investigators: |
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Project Partners: |
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Department: |
Sch of Psychology |
Organisation: |
Cardiff University |
Scheme: |
Standard Research (Pre-FEC) |
Starts: |
01 September 1999 |
Ends: |
31 December 2002 |
Value (£): |
167,700
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EPSRC Research Topic Classifications: |
Cognitive Science Appl. in ICT |
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EPSRC Industrial Sector Classifications: |
Financial Services |
Creative Industries |
Information Technologies |
No relevance to Underpinning Sectors |
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Related Grants: |
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Panel History: |
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Summary on Grant Application Form |
Users of the web are typically confronted with more relevant information than they can read in the time available. Further, because the information is from a variety of sources it may be strangely structured and contain redundancies and inconsistencies. We propose that appropriate skim-reading strategies require the construction of structure maps, i.e. representations of a text which map meaning on to physical structure. To focus on goal relevant aspects of a text readers must somehow construct structure maps inferentially, mapping parts of the text they have yet to read. We will study how people read under time pressure, especially how they use constructed structure maps to focus their attention on different parts of a text. We will investigate how skimming strategies can be supported by aspects of the design of hypertexts such as the use of headings, the ordering of information and the provision of computed overviews of text contents. This research will extend current theories of text comprehension and reading strategies and will provide guidelines for the design of usable (skim-readable) web sites.
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Key Findings |
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Potential use in non-academic contexts |
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Impacts |
Description |
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Summary |
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Date Materialised |
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Sectors submitted by the Researcher |
This information can now be found on Gateway to Research (GtR) http://gtr.rcuk.ac.uk
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Project URL: |
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Further Information: |
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Organisation Website: |
http://www.cf.ac.uk |