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EPSRC Reference: GR/N05659/01
Title: THE OEM-DEALERSHIP INTERFACE & NEW PRODUCT SUCCESS: IDENTIFYING BETTER PRACTICE FOR THE 21ST CENTURY
Principal Investigator: Wong, Professor V
Other Investigators:
Hurdley, Mrs L Smith, Mr I Saker, Professor J
Researcher Co-Investigators:
Project Partners:
BA Peugeot Citroen (France) Ford Motor Co Godfrey Davis St Albans
Lancaster plc Reg Vardy plc
Department: Business and Economics
Organisation: Loughborough University
Scheme: LINK
Starts: 01 May 2000 Ends: 30 September 2001 Value (£): 182,754
EPSRC Research Topic Classifications:
Manufact. Enterprise Ops& Mgmt
EPSRC Industrial Sector Classifications:
Transport Systems and Vehicles
Related Grants:
Panel History:  
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Further Information:  
Organisation Website: http://www.lboro.ac.uk